Peter Moore is leaving Electronic Arts for a different kind of game venture. And he got a really good pitch from Liverpool to do it.

The Liverpool Football Club has announced on its official website that Moore will become CEO of the English Soccer organization. He will report directly to the club's owners, Fenway Sports Group. Moore will be leaving his position as Chief Competition officer at EA, which was created for him when the company launched its eSports gaming division last year. He had previously served as EA's Chief Operating Officer and head of EA Sports. Before that, he was head of the Xbox division at Microsoft.

Moore is an avid "futbol" fan, as his Twitter account says he will "live and die for Liverpool FC," and lists himself as a big Red Sox fan, another team owned by Fenway. Moore will move to Liverppol before taking over as CEO in June.

"Passion is essential for all of us at Electronic Arts," said EA CEO Andrew Wilson in a blog post. "It’s what gets us up in the morning and drives us to do extraordinary things. And if you’ve ever met Peter Moore, you know that he quite literally wears his passion for Liverpool FC on his sleeve.  So it’s with great excitement that we congratulate Peter on following his dream to become the next CEO of his beloved Liverpool Football Club."