Minecraft is something of a phenomenon. But how did that happen? How did "Notch" start Mojang and create the game? You can now watch Minecraft: The Story of Mojang, a feature-length documentary for free on YouTube.

Produced by 2 Player Productions, the hour and 40 minute production was originally Kickstarted by fans. Then, it was released for free on Xbox Live Gold. And now, you can watch it pretty much everywhere you can play Minecraft.

(via IGN)