Splinter Cell: Blacklist and Rayman Legends selling below expectations
In an investor's call, Ubisoft executives stated that part of the reason it has revised its fiscal year expectations downward is lower-than-expected performance of games like Splinter Cell: Blacklist and Rayman Legends.
Two of Ubisoft's big releases have performed below expectations, the company has stated during an investor's call. The next fiscal year forecast was revised due to the delays of Watch Dogs and The Crew, but Ubisoft acknowledged that missing targets for Splinter Cell: Blacklist and Rayman Legends played a role too.
The initial forecast for FY 2013 was $1.94 billion, but that figure has been revised to $1.38 billion. CFO Alain Martinez said in the call (via CVG) that the drop was "principally explained" by the delays. "The remainder is explained by a lower expectation on already released titles, which sales are impacted by the transition to the next generation of consoles, as well as exchange rate impacts," he said. Later in the call, he specified Splinter Cell, Rayman, and "others" as games that have performed below expectations.
He said that Watch Dogs was trending towards the upper end of their predictions, while CEO Yves Guillemot pointed out that the delay will help it become a major franchise for the company.
"In a world of mega-blockbusters we have come to the conclusion that the team needed more time to realise the game's potential," Guillemot said. "We consider it to be a long term pillar of our future performance, alongside the likes of Assassin's Creed and Far Cry."
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Steve Watts posted a new article, Splinter Cell: Blacklist and Rayman Legends selling below expectations.
In an investor's call, Ubisoft executives stated that part of the reason it has revised its fiscal year expectations downward is lower-than-expected performance of games like Splinter Cell: Blacklist and Rayman Legends.-
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This is probably one of the reasons it isn't selling to good. People just assume the game will suck because the previous Splinter Cell game sucked (I really hate this mentality). People seem to like to hate on a game the day it gets announced because the previous game in the series was below their expectations. I bet you are judging the game without even have played it.
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Blacklist was awesome and not like what you described at all. There are even missions where serious shit is going down (active attacks on bases etc) that you intercept in the midst of and still are put in non-combat mode and expected to stealth through. Those types would have been so easy for them to simply make an 'action mission' but they didn't.
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People are tired of paying $60 for 3x+ deep sequels. Blacklist is a good game and I enjoyed it but i would not have bought it at full price.
UBI also has a reputation for shipping half baked games and patching later going back many years. If they want loads of pre-orders and full pop buyers lined up this is a reputation they will have to address as well. -
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they should've already built a legacy with Origins. The types of Mario fans we're talking about are not the few million people who already have a Wii U and read about video game news and feel like a game being delayed due to standard business issues is a slap in the face or some similarly dumb thing.
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like I said, the tiny existing Wii U install base is not the problem. The previous game was worthy of accolades and should've built a following on 360/PS3. There're 120+ million 360/PS3 owners who could be buying Rayman Legends. There're hundreds of millions of mobile users who could be getting introduced to the franchise with the Rayman Origins based game there. The Wii U customers are not important next to those groups. The number of Wii U owners who're so butthurt by the delay that now out of spite they're not buying a great game for their new system that lacks games is a completely ignorable market segment. They got far more content for their money than they would've 6 months ago.
Boo hoo, game was delayed because your favorite system is selling like shit, move on, buy the good games for it when they do come out if you don't like that practice.-
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Aggregate scores for Rayman Origins and Legends are as good or better (in the case of Legends significantly better) than NSMB DS, Wii, Wii U and NSMB 2 for 3DS. The Wii U version of Rayman Legends has an aggregate 92% score (via gamerankings), NSMB DS has a 89% and every newer iteration has only been lower, with NSMB2 all the way down at 78%.
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You can fool the public. Nintendo could slap the Mario logo on a turd and millions of people would still buy it just because it says Mario. ex: any of the recent Mario Party games.
Having a franchise character that's super popular and sells regardless of the game's quality does not mean a lesser known quantity like Rayman Origins is bad. You can't judge everything on popularity and sales alone. Do you only listen to top 40 pop radio stations and not music you sought out and genuinely like? Do you only watch big budget summer blockbusters and ignore all other movies? I could go on and on here.
Rayman Origins is a top notch game with fun and varied gameplay and levels, tight controls, incredible art and animation, and sound that rivals and even surpasses most other platformers. I personally wasn't a fan of the old Rayman games but I'm glad I did not let my bias or the fact that it didn't sell millions prevent me from playing Origins. It's fantastic.-
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This is really too complex of a discussion to try to analogize. You're forcing square pegs in round holes.
There are terrible games that sell a million copies (Colonial Marines) and there are great games that struggle. The public is not always right and the notion that the market alone or reviewers alone are the best judge of quality is absurd. Quality can be largely subjective. Even the most seasoned reviewer or consumer can't possibly measure two games with the same measurement (hence why we on the boards always accuse them of being hypocrites).
Spend 10 minutes on Google and you can find any half baked analogy you want going either way.
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Lol, WRONG! The only reason I believe people aren't buying many games is because they are either being marketed poorly and gamers aren't ready to drop full price on games they aren't quite sure about. Personally I'm waiting for Rayman Legends to drop to half price and I'll finally go out and buy it. With new consoles around the corner and being stuck in this economical climate, it really makes it hard to justify spending £45/$60 on a game that you could maybe wait to play.
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At one point Splinter Cell was my favorite game series*, and I haven't bought 'Blacklist' yet.
I guess I am not surprised at the sales report, though I would be interested to know the hard data.
I haven't seen Blacklist drop in price yet (which usually is a clear indicator that it's not performing well).
The fanboy in me was really irked by the dismissal of Michael Ironside. I'm sure it was handled professionally but it still sucks.
Incidentally, I really liked Conviction.
I know a fellow Shacker who worked on Blacklist (not personally, just thru chat) but I haven't been sold on it yet.
*}y Check my post history. First game I ever pre-ordered was SC: Pandora Tomorrow.
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Please, bottom line is gamers are either broke, burned out or simply not interested. Next-gen is looking like ass cause its more of the same. Unless there is a MAJOR gaming revolution I see 1983 happening all over again.
Rayman and Blacklist not selling well, Tomb Raider? There is a LOT of fatigue out there. A lot of it. I also see lots of niche games getting played to the fullest and quietly. Gamers are just bored to tears and strapped for cash. There is nothing moving them to even turn on their favorite platform let alone buy anything.-
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Have you ever tried to sit through credits of a modern game? It can take up to an hour. There are so many people - marketing, localization, etc. Then when you think the credits are finally done, you've got credits for people in other countries. It's a ridiculous amount of manpower for one video game.
...and after the game is done, they lay off the whole team.
I miss the good ol' days when the credit screen was just one screen (see: id Software back in the day). Those old game developers were mofo'in rock stars.
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The decision to postponed Rayman Legends was STUPID.
As I said it when it happened, this WOULD NOT help sales and it did NOT.
The game had such a hype on Wii U, it would have been a killer ap.
But instead bringing it to PS3/360 killed the hype around the game.
And the PS3/360 owners who were so vocal about that title being exclusive to Wii U didn't even bother buying the game on their platforms.
Time to take some long vacations Guillemot...
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