Machinima lays off more than 10% of staff

Machinima, one of YouTube's most popular channels, has laid off more than ten percent of its staff, including many in editorial.

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Machinima, one of YouTube's most popular channels, has laid off more than ten percent of its staff, including many in editorial. According to Machinima EIC Rob Smith, 23 of the company's 200 employees were let go today.

Speaking to Joystiq, Smith said that today's layoffs are part of the company's "growing pains," adding "Machinima has grown a lot in a short amount of time." Although editorial has been largely affected by today's reductions, Smith said that the company will focus on doing "editorial coverage in a slightly different way."

The company still has a number of job openings.

Andrew Yoon was previously a games journalist creating content at Shacknews.

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From The Chatty
  • reply
    December 14, 2012 12:00 PM

    Andrew Yoon posted a new article, Machinima lays off more than 10% of staff.

    Machinima, one of YouTube's most popular channels, has laid off more than ten percent of its staff, including many in editorial.

    • reply
      December 14, 2012 12:08 PM

      Machinima.com started out as a website that just covered cinematics created in games (see: http://en.wikipedia.org/wiki/Machinima ). I used to make said cinematics, but they didn't care much for my work. A lot of the dudes who founded that m*.com website moved into the game industry doing game cinematic consulting. They still might, I don't know.

      Strangely enough, m*.com moved on to other things not related to game cinematics at all. It was really strange seeing their name tied to exclusive movie trailers and general coverage that did not include video games.

      ...and that has been your history lesson for the day.

      • reply
        December 14, 2012 12:14 PM

        They have been involved in some shady 'deals', usually involving screwing over people.

      • reply
        December 14, 2012 12:14 PM

        I don't see any new or relevant information in this post, but I can hardly blame ya, because I spend much time reading about the industry. Interesting to hear such info from someone (apparently) involved (or "ex-involved") with them though.

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          December 14, 2012 12:31 PM

          Seeing news about the site just brought back memories. It is interesting seeing how the name no longer has meaning.

          Back when I was looking for a job as a cinematic designer in the game industry, I contacted several ex-members of m*.com I thought were my friends, but they all basically told me I was not good enough and/or ignored me. That was the point when I decided that the game industry was not for me. I think my life is now much better because of this.

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        December 14, 2012 1:17 PM

        Yeah I totally remember when they were all about cinematics made in games.

      • reply
        December 14, 2012 1:53 PM

        I think of them, sort of like I think of MTV, having long ago abandoned the thing that defined its existence and literally gave it the name. Now, like MTV, they're a vapid empty shell that, at least in terms of it's initial concept, has no reason to persist but for its profit based momentum.

        Now to watch Ranger Gone Bad, Operation Bay Shield, Blahbalicious, Father Frags Best, Apartment Huntin', Hardly Workin' and whatever else I can scrounge up.

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        December 14, 2012 3:20 PM

        Apparently the Machinima.com contracts are absolutely rapetastic for content producers.

      • reply
        December 14, 2012 8:03 PM

        Having dealt with them before, I can attest to how incredibly full of shit they are, and how fucking useless and parasitic their whole business is now.

    • reply
      December 14, 2012 12:22 PM

      Good, my life would be complete without seeing their preroll or logo over another trailer ever again.

    • reply
      December 14, 2012 2:46 PM

      How is this worthwhile news?

      God damn, Shacknews has turned into a really trashy gaming website. 500 word game reviews, no quality editorial content, and real news that a day to two days late.

      • reply
        December 14, 2012 5:32 PM

        You could... stop coming here? /shrug

        • reply
          December 14, 2012 7:59 PM

          That's a pretty unhealthy response to criticism

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            December 18, 2012 5:24 AM

            I agree, but it's a pretty healthy response to someone beating a dead horse.

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              December 18, 2012 6:12 AM

              not really

              • reply
                December 19, 2012 3:46 PM

                Telling someone "stop doing that" when they're beating a dead horse isn't healthy?

                • reply
                  December 19, 2012 5:30 PM

                  I guess if someone is literally beating an actual dead horse then that would be a healthy thing to say, but criticism is criticism. It's a healthy thing in a community. Also, the worst thing you can do about mediocrity is shrug it off - the Shack's probably beyond help at this point but you're not doing the community any favours by telling anyone who says so to shut up.

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          December 15, 2012 12:28 PM

          You realize that a lot of people come for the Chatty and ignore the news component?

          I used to read the news, of course. Back when Breckon and Remo made quality content.

          • reply
            December 17, 2012 11:48 AM

            Right, so be like them and ignore the news component.

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              December 17, 2012 12:22 PM

              I do. Is that so difficult to understand?

              • reply
                December 18, 2012 5:23 AM

                Ignore it harder because you're not ignoring it hard enough to not waste the time complaining about it.

    • reply
      December 14, 2012 6:43 PM

      They always have to do it right before the holidays it seems.

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        December 14, 2012 7:04 PM

        "Happy Holidays, security is here to escort you off the premises."

        Really, it's near the end of the fiscal year for many companies, plus all the extra they might have to pay for whatever reason during the holidays. It sucks, but it "makes sense."

    • reply
      December 16, 2012 3:50 PM

      The problem is these companies getting too big for something that's not even that popular. I've never seen a Machinima video...

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