Apple California Streaming Special Event set for next week

Apple will reveal new products at its "California Streaming" event next week.

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Apple’s fall events are a hallmark of the season, as the company usually unveils the newest products in its hardware lineup during these showcases. With September underway, fans of the tech company figured it was only a matter of time until we got an official announcement of Apple’s next presentation. That time has come, as Apple has announced the “California Streaming” event, which will take place next week.

Apple announced the California Streaming event in a news release on September 7, 2021. The showcase will go down on September 14, 2021, at 10 a.m. PT / 1 p.m. ET. Looking at past years, Apple tends to announce the latest iteration of the iPhone during these fall events, with the release coming not too long after. While it’s a safe bet that we will see the rumored iPhone 13 at the event, that certainly won’t be the only announcement.

The title of the event, “California Streaming,” is likely a big clue as to what Apple will be focusing on during the presentation. As the company has continued to push Apple TV+ to compete with the likes of Netflix, Amazon, and Hulu, it’s possible that we could see new features or an extension of the streaming service announced at the event.

Back in 2020, Apple diverted from its usual behavior and held three separate but smaller fall events. It’s possible that California Streaming could end up being the first of a few Apple Events to be scattered throughout the fall season.

The California Streaming Apple Event will be broadcasted live from Apple Park in California. If past fall events are indication, there will likely be a lot of news to keep up with. Be sure to bookmark Shacknews’ Apple topic page as we’ll be covering everything you need to know about the event.

News Editor

Donovan is a journalist from Maryland. His oldest gaming memory is playing Pajama Sam on his mom's desktop during weekends. Pokémon Emerald, Halo 2, and the original Star Wars Battlefront 2 were some of the most influential titles in awakening his love for video games. After interning for Shacknews throughout college, Donovan graduated from Bowie State University in 2020 with a major in broadcast journalism and joined the team full-time. He is a huge film fanatic and will talk with you about movies and games all day. You can follow him on twitter @Donimals_

From The Chatty
  • reply
    September 7, 2021 9:45 AM

    Donovan Erskine posted a new article, Apple California Streaming Special Event set for next week

    • reply
      September 7, 2021 9:10 AM

      Apple Event next week get your new high refresh iphones

      https://www.theverge.com/2021/9/7/22648593/apple-fall-event-2021-date-iphone-macbook-watch

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        September 7, 2021 9:17 AM

        What additional features do people want in phones? Higher refresh rate and under-the-display fingerprint sensor for iPhone make sense to me, but I'm sure there are others that I'm not thinking of.

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          September 7, 2021 9:18 AM

          Lighter, faster

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          September 7, 2021 9:21 AM

          i sincerely doubt apple will put another fingerprint sensor in a mainline phone. they've decided that's old tech.

          high refresh rates seems like a lay-up, but they've been ignoring that for so long now i wouldn't bank on it.

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            September 7, 2021 9:24 AM

            They can think that all they like but they're wrong. It's far better for my use cases.

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              September 7, 2021 9:27 AM

              they're wrong about lots of things, doesn't stop them or their customer base.

              remember how long it took them to fix that fucking keyboard? you've got at least 2-3yrs of head-in-the-sand denial and diminishing sales before they roll back bravery.

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                September 7, 2021 9:33 AM

                That was when I stopped recommending MBPs for dev work. Up until then they'd been my unqualified first choice.

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                  September 7, 2021 9:36 AM

                  i'm hoping this is the year they fully revert all those dumb changes. my 2015 MBP is barely holding on :(

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            September 7, 2021 9:36 AM

            They’ve already taken out patents for it, it’s just a matter of getting the implementation right

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            September 7, 2021 9:41 AM

            Yeah I'd personally be surprised by that, but it was a hardware feature that I've heard people asking for. Was more interested in what people wanted in an iPhone that they didn't currently have, regardless of whether it'll show up.

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            September 7, 2021 9:58 AM

            I wish they would use the power button fingerprint sensor like the iPad Air 4 does.

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              September 7, 2021 9:59 AM

              Yup, I feel like if they do go with a solution (in a rush), it’ll be this.

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            September 7, 2021 9:58 AM

            I highly suspect they’re very seriously considering it because of two things: masks ruin Face ID ; the iPhone 12 post purchase survey asked SO many questions about Face ID and how happy I was with it.

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            September 7, 2021 12:39 PM

            rumor is the pro models will have 120hz

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          September 7, 2021 9:22 AM

          120hz is the biggie for me

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          September 7, 2021 10:47 AM

          I really need a new phone (on an original SE with a dying battery). After this even I will either be buying a 12 Mini or a new "13 mini" if that exists. The only thing that would push me to the new one is the return of fingerprint scanning in some form, I think. The refresh rates sound nice but the 12 Minis have some decent sales these days so that feature alone wouldn't be worth hundreds of dollars to me.

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          September 7, 2021 12:39 PM

          I used to care about a new phone every year but at this point the phone industry is pretty stale. Minor increments each year. Hard to get excited about this stuff anymore :(

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            September 7, 2021 1:59 PM

            Yeah that's how I generally feel. Only reason I'm planning to upgrade this year is I have a 4-year-old android phone with a loose charging port and want to switch to iphone (use mac laptops and an iphone for work)

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          September 7, 2021 12:59 PM

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          September 7, 2021 1:01 PM

          The rumoured Satellite phone rumours are pretty hot.

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          September 7, 2021 1:07 PM

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          September 7, 2021 1:52 PM

          God the only thing I really care about anymore is just improved battery life. Ok and maybe better optical zoom.

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            September 7, 2021 3:08 PM

            Battery life will likely remain in this range. As chip manufacturing process gets smaller and smaller they instead add more demanding features rather than improving battery life because it is within an acceptable range for the broader market. This happens with everything from phones to GPUs that are plugged into the wall.

            I forget the name of this effect but its similar to when you expand freeways in metro areas. Rather than cut down on drive times it just means that more people end up on the roads.

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          September 7, 2021 5:02 PM

          Cheaper. More optical zoom. Fingerprint unlock.

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        September 7, 2021 9:59 AM

        4k oled 16:9 iPad pro please

        :( lol

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          September 7, 2021 10:01 AM

          RIP to your bird drawing days

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          September 7, 2021 12:58 PM

          pretty sure ipads are gonna be jan/spring 2022

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            September 7, 2021 1:01 PM

            Yea, I'm joking :D

            I just really want that and it'll never happen

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          September 7, 2021 1:09 PM

          They don't need to move away from the miniLED display they just introduced; it's great.

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            September 7, 2021 1:10 PM

            It's the better choice for a multi purpose (including producitivty and art work) tablet for sure

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              September 7, 2021 2:03 PM

              It's arguably the best choice, period. OLED is awesome but cannot match the brightness of LED backlit LCDs without risking burn-in.

              OLED can also have problems with near-black detail.

              If you see how dense their backlight mini LEDs are placed you'll realize halation in dark scenes just isn't a problem, so... it's arguably the best choice overall.

              Here's an explanation with some illustrations of it:
              https://www.youtube.com/watch?v=DAYwEhoGJDA

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                September 7, 2021 2:59 PM

                Given how impressed I am with my cheapy r635, I think I can be convinced

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        September 7, 2021 10:08 AM

        Honestly, hoping they announce an Apple Silicon 15-16 inch Macbook. I watch my wife write code on her 13 inch M1 for 12+ hours a day with no need for a recharge and without the fan kicking in, and then doing homework for hours at night still on the same charge. Meanwhile, this 15 inch Intel from 2018 is basically hot lava and the battery needs to be recharged more than once.

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          September 7, 2021 10:17 AM

          Yea.. even my wife's new mbp 16 inch is very loud and hot and battery is bad during video and photo work, more m1 would be fantastic

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          September 7, 2021 10:23 AM

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          September 7, 2021 10:27 AM

          [deleted]

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          September 7, 2021 10:38 AM

          I rolled my 2014 13' back to Mojave and couldnt be happier with the battery life. Any os after that and its making me sterile from the heat coming off it.

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          September 7, 2021 10:41 AM

          I love my M1 MBA that I got as a work anniversary gift. If there’s a 15” M1X or something like that in the future I’m totally going to buy it and give my wife the MBA.

          The MBA handles pretty much everything I want to do with it but things can get a liiiittle bit laggy/slow when I’ve got multiple IDEs and a lot of browser tabs and whatnot open all at once. It’s only got 8GB of RAM though so it swaps a lot in those instances. I’m sure 16GB would make that go away completely.

          It’s still probably the fastest computer I own in general usage and the best battery life by miles. It’s an incredible step forward.

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          September 7, 2021 12:38 PM

          Probably not on this event, but rumor sites say there are more events this year.

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          September 7, 2021 1:00 PM

          Wont be at this event, this is Iphone & Apple Watch event. Mac event is happening in November, and will definitely feature the new M1X Macbook Pros.

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          September 7, 2021 1:35 PM

          I still can't imagine coding on a 13" screen. Boggles the mind with how tiny that is, plus how terrible ergonomically laptop keyboards are.

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          September 7, 2021 3:09 PM

          Apple silicon 14" and 16" MBPs are the only things I'm waiting and seeing for, especially since it sounds like they're retiring the touch bar and bringing back MagSafe

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        September 7, 2021 12:39 PM

        I just got the 16GB 512GB M1 Air - I'm set for like...10 years.

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        September 7, 2021 12:46 PM

        I’d love an always-on display in an iPhone.

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