CES 2018: Facebook Teams With Xiaomi To Expand Oculus Brand To China
HTC runs the VR scene in China, but Oculus is finally going to be joining the virtual party.
The Oculus Go, which was announced at Oculus Connect last year, is the foundation of an ambitious goal to reach 1 billion VR users and part of that goal is the expansion of accessible VR to more territories. At CES 2018, Facebook announced they're partnering with Xiaomi and Qualcomm Technologies to deliver the Go to the Chinese market.
HTC has already dug into the Chinese market, but this move will infuse the market with more consumer choice. In addition to the Go, Facebook is teaming with Xiaomi for a headset that will exclusively launch in China: Mi VR. The Mi and Oculus Go both utilize the Qualcomm Snapdragon 821 mobile VR platform.
"Mi VR Standalone shares the same core hardware features and design as Oculus Go and supports the Oculus Mobile SDK, enabling existing Oculus developers to easily bring their content to the Mi VR platform in China," Oculus said in their blog post sharing the news. "Xiaomi is working directly with Oculus developers to localize some of the most popular content from the Oculus Store and to bring it to the Mi VR Store in China."
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replyCharles Singletary posted a new article, CES 2018: Facebook Teams With Xiaomi To Expand Oculus Brand To China
