Sony CEO's Comments Suggest Vita May Be Sony's Last Attempt at Handheld Gaming

The company is more interested in conquering your living room.

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A look around the typical store in North America shows one thing: Sony and retailers are so, so over the PlayStation Vita. Consumers often feel differently, though, and there remains a dedicated following that expects Sony to jump back into the fray with a successor to keep the good times rolling. Unfortunately, new comments from Andrew House, CEO of Sony Interactive Entertainment, suggest those fans might not want to hold their breath.

“The Vita experience was that outside of Japan and Asia, there was not a huge demand,” House said in an interview with Bloomberg Technology. “The lifestyle shift toward the dominance of smartphones as the single key device that is always with you was the determining factor.”

Sony’s Vita, though a powerful (especially during its rough launch year) and capable device, has faced stiff competition from not only tablets and smartphones, but the Nintendo 3DS/2DS family, which has sold an approximated 65.7 million units worldwide according to VGChartz. Vita, meanwhile, has sold just under a quarter of that number.

In living rooms, the battle has gone much differently, at least until recently. Around 63 percent of the current generation of consoles sold worldwide have been PlayStation 4 units, a figure that shows Sony has performed a little more than twice as well as Microsoft, its nearest competitor in that sphere. Nintendo has begun seeing spectacular sales for its recently launched Switch hardware, but Sony isn’t worried.

“The folks at Nintendo have their strategy and that’s great,” House said, while noting that Switch’s sales appear to have been additive to the business without impacting Sony console sales. “We remain focused around a highly connected gaming experience and also coupled with having a great range of other entertainment experiences so you can reach multiple people on the big screen in the household.”

What do you think? Would you like to see another Sony handheld, or are you happy leaving portable gaming to smartphones, the 3DS, and the Nintendo Switch? Is Sony missing an opportunity, or bowing out of the race when it makes sense to do so?

Contributing Editor
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  • reply
    September 26, 2017 3:30 PM

    Jason Venter posted a new article, Sony CEO's Comments Suggest Vita May Be Sony's Last Attempt at Handheld Gaming

    • reply
      September 26, 2017 5:01 PM

      Probably for the best, tablets and phones have taken over that market

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        September 26, 2017 8:55 PM

        Probably for the best, tablets and phones have Nintender has taken over owns that market.

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          September 26, 2017 11:45 PM

          100% this ^^^. The next version of the Switch will be insane! I bet it will do 1080p and have an 8 hour battery life. Nintendo should totally do a Switch Pro like Sony and MS, the Switch design owns as is it only needs stronger guts and a better battery life.

          Like Hudson said "Game Over Man!" for anyone trying to compete it the handheld market, N gots this :)

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            September 27, 2017 12:47 AM

            And a larger screen, 6 inch is too small, it needs to be at least 7 inch

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              September 27, 2017 5:11 AM

              maybe thats my problem

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              September 27, 2017 5:28 AM

              Do you have one yet? I thought it would be too small, but for me it really isn't. Any larger and you risk it getting too clunky and more difficult to carry around, like my Shield tablet when I used to have it with the controller.

              Unless they can just make it bezel less, I'd love that!

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                September 27, 2017 5:30 AM

                Exactly, the bezel could be decreased a bit, the size of the device is perfect

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                  September 27, 2017 5:36 AM

                  Ahh yes, I'm in complete agreement with you. The bezel is way too big, not sure why they didn't make it smaller

                  It came in handy for world of goo I guess, but that's it

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            September 27, 2017 2:52 AM

            Agree completely, I would buy it instantly and pass my current one down to my kids

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          September 27, 2017 2:51 AM

          Hell yes

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      September 27, 2017 5:08 AM

      Good, they basically abandon their shit as soon as it comes out. Thankfully we have real companies like Nintendo for handhelds

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      September 27, 2017 5:09 AM

      [deleted]

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      September 27, 2017 5:34 AM

      [deleted]

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