Overwatch Joins Activision Blizzard's Billion-Dollar Club
One billion dollars. Dr. Evil would be so proud.
One Billion Dollars. That's how much Overwatch has made in less than a year, according to the latest Activision Blizzard financials and the fastest growing new franchise in the company's history.
The Blizzard shooter joins Call of Duty, Skylanders and World of Warcraft in the exclusive billion-dollar club for the company. Overwatch will not celebrate its one-year anniversary until later this month on May 24. It was revealed late last month that the game had surpassed more than 30 million registered users.
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John Keefer posted a new article, Overwatch Joins Activision Blizzard's Billion-Dollar Club
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I think a sequel would be a mistake personally, I'm guessing most of the profit for the game has come from the event-based cosmetics. Making a sequel just shrinks the number of users that are eligible to buy your loot boxes, and if you don't carry over the cosmetics from the first game then people will be hesitant to buy more in the future. It's better off being a single-game franchise with a very long shelf life, maybe with some spin-off titles in other genres.
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Unlimited funds, the power to veto anything that's not working, and the track record and clout necessary for gamers to give them a shot at whatever they try. Makes for a good combination. I mean yeah it's not like it's something you couldn't fuck up but they have this perfect storm of elements and it leads to some good stuff.
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