Sony says next-gen isn't about being cheapest or first
Sony's Jack Tretton says the company's approach to building its next console will be remain the same as this generation, in that it may come out later or at a higher price point than its competitors.
This year was likely the last gasp of the current generation before Microsoft and Sony roll out new console plans next year. Sony plans to take a measured approach, and recent comments from CEO Jack Tretton imply that the company's next-generation console won't be too different strategically than the PlayStation 3.
Asked if Sony would try to beat Microsoft to the market, Tretton seemed unconcerned. "You look back at history, we've never been first, we've never been cheapest. It's about being the best," Tretton told GameTrailers. "If you can build a better machine and it's going to come out a little bit later, that's better than rushing something to market that's going to run out of gas for the long term. Ideally, in a perfect world, you want the best machine that ships first that's cheapest. But the number one goal is to be the best machine, and that's what we're always focused on."
These are far from official plans, but it confirms that Sony is coming at the next generation with the same attitude it did this one. It may hit later than Microsoft's next console, and it may be more expensive. That may have hurt the PlayStation 3, so we'll have to see how repeating history impacts Sony in the next generation.
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Steve Watts posted a new article, Sony says next-gen isn't about being cheapest or first.
Sony's Jack Tretton says the company's approach to building its next console will be remain the same as this generation, in that it may come out later or at a higher price point than its competitors.-
No, but it certainly plays a factor.
Nintendo beat Sega during the 16-bit era for having a product that is significantly stronger and technologically far more advanced than its competitor. It cost significantly more but you definitely got what you paid for.
If Sony is making a product that is relatively on the same level as its chief competition, then it's all about being first and cheaper. If they have something in mind that has significant product differentiation, then they are correct in this statement (see Nintendo Wii, last gen). -
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Whom will take more of a bath on the up front costs: Sony or Microsoft?
With all the hardware speculation going on, it would seem both of their new systems will be more similar to each other. The power to push 1080p, 60fps, 3D and a ton of things at the same time is "practically" here, but by the time they start fabbing their stuff, what will be available in volume?
Microsoft understands the power of their development tools helped bring them a lot of developers and titles. MS will definitely not stray from this development mantra, but how will Sony react? Will the system be difficult to develop for (as it usually is)? Or will they make it far easier (which potential bare metal dev)? -
for all of the PS3s technical specs and prowess, did it even end up making much of a difference?
i have one and enjoy it. good games. good exclusives. but they didn't win market or mindshare. and i'd be hard-pressed to really say, on average, PS3 games look strikingly better than 360 ones. a few look decently better, but nothing where you just sit back, amazed. certainly not better enough to justify the initiall $600 price tag.-
The initial price tag stunk, for sure. What it did show off was a bit of forward thinking about the console itself: built in wifi, hard drive and free "online" experience. PSN was so vastly inferior to the Live experience and it was much later (streaming, additional apps, etc) than what Microsoft did with their live.
While Microsoft has done some hardware upgrades, the initial lack of hard drive and wifi on all models is really a poor decision. Next time, I'm hoping they won't make the same mistakes. -
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It mattered to me. I've had to go through multiple 360s, with the most current iteration refusing to run in 1080p (known issue, software related it seems - AKA I'm boned unless I buy a new TV), while my one and only PS3 is 100% going strong.
The PS3's got better audio reproduction than any of my 360s as well, plus it's a matter of taste, but I prefer the way PS3 renders contrast and black saturation.
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it wasn't only the first gens, sorry to say.
I spent years in QA and then MS tech. requirements at a couple of major publishers and I saw whole labs' worth of 360 failures multiple times over while I could count the number of PS3 failures on my hands. It was just a basic ongoing issue. And, like I was saying, now the latest crop has issues with 1080p that are being swept under the rug, which is a pain in the ass for the consumer.
I use my 360 for titles where it's the lead platform, have control schemes where I'd prefer the controller or have MP I want to play. I use my PS3 for the rest, plus for multimedia. MS made a calculated decision to keep costs down in design and manufacture and continuing hardware support with the 360 and it's the least consumer friendly aspect of the console.
I waited a while before getting a PS3, but still paid more for it than I did for my first 360 (which wasn't a first gen, but still failed after much attentive care, while I've got consoles sitting around from the olden days that still work just fine). What's the upshot of all of this? Well, I'm going to be more inclined to get a PS4 first and a next gen Xbox much later in the cycle than this time around. 'Still gonna get 'em both to be sure.
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The thing is the PS3 looked great on paper, it wasn't practical at all. Hell the PS3 had a weaker GPU too. Sony hyped up the Cell CPU soo much people thought it could do anything!!
The pixel shader performance on the RSX GPU is a bit slower. Developers have to find tricks to use the Cell CPU to make up the slack.
PS3 RSX
Peak Shader Performance: 74.8 billion shader operations per second
Xbox Xenos
Peak Shader Performance: 96 billion shader operations per second
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We're all taking a guess but I'm intrigued by your logic. 4 for Sony? They've only ever offered 2 PS3 variants at once haven't they? Microsoft have never offered less than 3 360s. PS3 is a complete package. 360 is like free-to-play - the arcade was good value but hdd, wifi, rechargable controllers, online all cost extra. And it worked in US so they'll do it again.
Sony: 2, MS: 5
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I like Sony's approach here. If they are going to go for better hardware and if that equates to a better gaming experience then I'm all for waiting. With the PS3 the only thing that I hated about it was having to use a bluetooth headset. I liked the Microsoft solution better where you plugged right into the controller and it came with the console.
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