Zynga buys four mobile devs
Zynga snatched up four more mobile developers between August and December, including the studios behind ZombieSmash and the iOS port of World of Goo.
Zynga has continued its spending spree, snatching up four mobile developers over the last few months. Those include Gamedoctors, Page44 Studios, HipLogic, and AstroApe. Zynga declined to discuss the terms of the various deals, including the money that changed hands.
Reuters reports that the studios span cities all across the US and the world, with a wide swath of developed titles. Gamedoctors in Germany made ZombieSmash, while Page44 handled the iOS port of World of Goo. HipLogic is from San Francisco and AstroApe is in New York. The acquisitions took place between August and December.
Zynga has been making aggressive moves in buying studios and bringing in new talent. The Wall Street Journal recently reported that the aggressive moves make for a high-risk game that could prove to be a liability.
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replySteve Watts posted a new article, Zynga buys four mobile devs.
Zynga snatched up four more mobile developers between August and December, including the studios behind ZombieSmash and the iOS port of World of Goo.-
They could certainly use the talent they are buying up, every Zynga title seems to be the same game with a different skin. Thanks to Activision, we already have plenty of those.
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im not sure the akers of ZombieSmash are going to be creating all new innovative games
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Zynga's in trouble; they need to get 10 million daily active users per quarter to be profitable. They released a game in January that didn't break 1 million in its first 12 days, and that number keeps declining after that point.
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This is according to an analyst report released yesterday; IIRC Gamasutra reported on it.
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they claimed they have a plan that can double their revenue per user. lets see how that works out
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It seems like they're banking on another FarmVille, and chances of that are almost zero. Even the SEC questioned the viability of their business model when they filed for IPO.
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no it sounded like they have some way to get people to buy more shit in all their games
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they already had multiple games bigger than FarmVille so...
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yea i believe their issue is that they cannot get new users. they are only recycling users across all their new games. so if thats true and you cant get new users, you need to get your current users to buy more shit
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