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Black Ops sells over 18 million map packs in nine months

Activision has revealed that Call of Duty fever is going strong, with Black Ops selling 18 million map packs since launching nine months ago.
Xav de Matos
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During an analyst call today, Activision revealed that Call of Duty: Black Ops has sold over 23 million units since launching only nine months ago, which is slightly less than its previous statements. In its last investors call on August 3 call, the publisher noted the game had already achieved 25 million units since launching nine months ago. In comparison, during the August 3 call, Activision said Modern Warfare 2 had sold 22 million units. The continued sales growth of the Call of Duty franchise can be attributed to the popularity of the franchise and the growing install base of the Xbox 360 and PlayStation 3, as outlined in a slide from Activision's investor presentation.

Call of Duty growth potential based on hardware sales

Activision also revealed that the latest entry in the Call of Duty series has sold over 18 million map packs. Each pack, priced at $15 per release, has brought in roughly 270 million dollars. The 18 million units of DLC sold equal to 7 million more than Modern Warfare 2's premium releases and 9 million more than Treyarch's previous entry in the series, World at War. Call of Duty fever continues this year with this weekend's Call of Duty XP event in Los Angeles, as well as the November release of Call of Duty: Modern Warfare 3.

Xav de Matos was previously a games journalist creating content at Shacknews.

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  • Shacknews legacy 10 years legacy 20 years
    reply
    September 1, 2011 12:30 PM

    Xav de Matos posted a new article, Black Ops sells over 18 million map packs in nine months.

    Activision has revealed that Call of Duty fever is going strong, with Black Ops selling 18 million map packs since launching nine months ago.

    • Dark Drakonis legacy 10 years
      reply
      September 1, 2011 1:06 PM

      bend over america... you just goe SERVED !!!! and they say our economy is bad ?? people obviously have enough spare money to drop money on digital map packs lol

      • Dark Drakonis legacy 10 years
        reply
        September 1, 2011 1:07 PM

        *got

        and another thing... why is the estimated number the combined number of map packs and copies of Ops ?

      • maulla legacy 10 years legacy 20 years
        reply
        September 1, 2011 1:09 PM

        They cost $15....

      • snot3353 legacy 10 years legacy 20 years
        reply
        September 1, 2011 1:10 PM

        $15 for maps that they will play for months isn't cost efficient? It costs $25 to go to the movies for two people and you only get two hours of entertainment out of it. Your argument is stupid. lol.

        • ShXIII legacy 10 years
          reply
          September 1, 2011 2:13 PM

          Never gamed pre-DLC I see

      • Dravenport legacy 10 years
        reply
        September 1, 2011 1:22 PM

        how's the front page working out

    • [deleted] 354686 legacy 10 years
      reply
      September 1, 2011 1:18 PM

      [deleted]

      • Mrc32 legacy 10 years legacy 20 years
        reply
        September 1, 2011 1:24 PM

        Might be tough to influence 18 million people by one post on shacknews.

        • Hemotoxin legacy 10 years
          reply
          September 1, 2011 1:30 PM

          We should start a revolution. A new beginning for mankind. A new era. I can see it now...

          One man, alone, with nothing but his wits....

      • Dravenport legacy 10 years
        reply
        September 1, 2011 1:42 PM

        SOME OF US WANT IT, OTHERWISE WE WOULDN'T BUY IT jesus christ how hard is that to understand

        • maulla legacy 10 years legacy 20 years
          reply
          September 1, 2011 1:47 PM

          dont you get it? it used to be free so it should still be free today!!!

        • Demon4231 legacy 10 years
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          September 1, 2011 1:53 PM

          Those that want it are idiots and have no idea how easy it is to make these map packs. Or they do know how easy it is but don't know how to spend their own money, either way they are very dumb. These packs that come out every 2 months should cost only $5 at the most, or even be free.

          • derelict515 legacy 10 years legacy 20 years
            reply
            September 1, 2011 1:54 PM

            brb making a map

            • lord cecil legacy 10 years legacy 20 years
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              September 1, 2011 1:58 PM

              I've made 3 maps today alone. How 'bout you?

              • R.Cade legacy 10 years legacy 20 years
                reply
                September 1, 2011 2:07 PM

                my play-testers have suggested that I reuse that sound from the last level.

              • derelict515 legacy 10 years legacy 20 years
                reply
                September 1, 2011 2:15 PM

                I had a dream about one so I banged that out before I got out of bed, it's pretty much the best map ever but I think I can probably squeeze out 4-5 better ones before the day is out. Should be ready to ship a free map pack in the next week or two with 300 maps.

              • Sgt_Boomstick legacy 10 years legacy 20 years
                reply
                September 1, 2011 5:40 PM

                My maps are so good they make other maps in their spare time.

          • Dravenport legacy 10 years
            reply
            September 1, 2011 2:18 PM

            ban, personal attack

        • [deleted] 354686 legacy 10 years
          reply
          September 1, 2011 2:08 PM

          [deleted]

        • FrayLo legacy 10 years legacy 20 years
          reply
          September 1, 2011 6:00 PM

          i think he was joking

      • Madwacker legacy 10 years legacy 20 years
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        September 1, 2011 2:09 PM

        I don't think CoD is lame, but I personally haven't purchased any map packs for MW2 or CoDBLOPS, so there's over $100 of mine they don't have as my vote.

      • X-GOUKI legacy 10 years legacy 20 years
        reply
        September 1, 2011 6:26 PM

        I haven't bought it!!

        the funny thing BLOPS is "on sale" right now on steam and it still cost more than
        buying Red Orchestra 2 pre-order!

        now tell me, is that not just bullshit?

    • Zerbyte legacy 10 years
      reply
      September 1, 2011 1:19 PM

      And the game itself is still at full price. Lame.

    • SlingBlaze legacy 10 years
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      September 1, 2011 1:40 PM

      This just in: companies stop selling DLC map packs because they aren't profitable.

    • orgcaptainnemo legacy 10 years legacy 20 years
      reply
      September 1, 2011 1:54 PM

      Just posting in this thread before there are 50 "COD SUCKS!" replies.

    • HockeyJohnston legacy 10 years
      reply
      September 1, 2011 2:01 PM

      So is this 6 million people buying three map packs each?

    • lechuck59 legacy 10 years legacy 20 years
      reply
      September 1, 2011 2:17 PM

      Is MW2 multiplayer any good? I see it's still really popular, but the steam forums suggest everyone hacks. How bad is it? Should I just wait patiently for BF3?

      • darthfusion legacy 10 years
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        September 1, 2011 3:23 PM

        MW2 Multiplayer is decent, but if you're playing the Black Ops Multiplayer, it's very similar...

        I like the Black Ops Point/Unlock System better though.

      • Wisp! legacy 10 years
        reply
        September 1, 2011 5:30 PM

        I didn't experience much hacking in MW2, but I didn't like the gameplay. The killstreaks are absolutely ridiculous and the balance is awful. BLOPS fixed a number of issues with MW2 and is the better multiplayer game.

      • [deleted] 1777721205 legacy 10 years legacy 20 years
        reply
        September 1, 2011 6:13 PM

        [deleted]

    • pancake humper legacy 10 years
      reply
      September 1, 2011 3:24 PM

      SPEAK WITH YOUR WALLET!!!!!!!!!!!!!!

    • jtthe2nd legacy 10 years
      reply
      September 1, 2011 5:11 PM

      Can't blame them for taking money from suckers. I hope they raise the prices to $30 a map pack and rake in even more money. It's not like videogames are a die hard hobby for me like it used to be so it won't affect me much.

    • Dr_Cube legacy 10 years
      reply
      September 1, 2011 5:51 PM

      Once a game hits critical mass the rules change. DLC becomes easy money. Your game is so popular and you've got so many customers that even if a fraction of them buy whatever DLC you produce it will still result in money hats. It's even easier for multiplayer FPS since gamers really do need to have all the maps to keep playing with everybody else.

    • 3Digital legacy 10 years
      reply
      September 2, 2011 9:47 PM

      That's it! people keep feeding the trash monster, the more you feed it the more he aggressive he becomes.

      I don't get why people buy Kotick's shit sandwich in such numbers, COD is a really dumb shooter, like for one play-through and that's it, DLC's?....I guess kids buy them, I don't get it.

      I guess people have been playing so much COD that they forgot it's all just Kotick shit lumbers between 2 very old and moldy bread slices.

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