Live TV coming to Xbox 360

Microsoft announced plans to add live streaming TV to Xbox 360 this fall at its press conference today. No partnerships were announced, but earlier rumors claimed it would be through AT&T.

Steve Watts

June 6, 2011 10:15 AM

Microsoft announced a new initiative to add live streaming television on Xbox 360 at today's press briefing, and teased a video of the service being controlled through Kinect. Though specific partnerships weren't announced, the company promised more details on that in the coming months. The streaming is said to be coming with the fall update.

We heard rumors that the company was partnering with AT&T for the streaming TV, but no such partnership was confirmed today.

The conference is still underway. Shacknews will update this post as more information is made available.

Steve Watts

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June 6, 2011 10:15 AM

Steve Watts posted a new article, Live TV coming to Xbox 360.

Microsoft announced plans to add live streaming TV to Xbox 360 this fall at its press conference today. No partnerships were announced, but earlier rumors claimed it would be through AT&T.
- sukabljat
  
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  June 6, 2011 10:34 AM
  
  Content is king. If ESPN (not ESPN3, they aren't the same) comes to the 360, I may have to own one.
  - HockeyJohnston
    
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    June 6, 2011 10:39 AM
    
    ESPN is bigger than Netflix. They're never going to be a platform exclusive -- nobody has enough money to pay them for that privilege.
    - amrbean
      
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      June 6, 2011 10:51 AM
      
      Who cares about exclusivity (although they would have de facto exclusivity due to the fact they are the only ones with TV capabilities), but they just need to have the content, not the content exclusivity.
      - HockeyJohnston
        
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        June 6, 2011 10:54 AM
        
        You can get NBA on your laptop and smartphone live, so there's no exclusivity to live streaming.
        
        amrbean
        
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        June 6, 2011 11:04 AM
        
        You said platform exclusive, which assumes among video games system not all media everywhere. Also, who said anything about exclusivity?
        
        HockeyJohnston
        
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        June 6, 2011 11:09 AM
        
        The guy who started off the subthread?
    - sukabljat
      
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      June 6, 2011 10:56 AM
      
      ESPN's content isn't being streamed by anyone other than broadcasters. ESPN3 is a different beast and it doesn't cover what ESPN covers, so it's not really comparable.
      
      Cable/Dish costs plenty of money. Live + 360 + whatever the cost for streaming could be cheaper and easier to deal with (for now).
- RikiTiki2
  
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  June 6, 2011 10:56 AM
  
  through AT&T? so... the 360 becomes a U-Verse box without the DVR?
- 3dchipset
  
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  June 6, 2011 11:23 AM
  
  Is anyone else dissapointed by MS's conference? It seems like a Nintendo press conference back when the Wii launched. All this kinect stuff. Don't think the 360 is considered Hardcore anymore.
  - RikiTiki2
    
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    June 6, 2011 11:47 AM
    
    Kinect is the first step to the future of virtual reality. future holodecks are hardcore if you want them to be
- InfernoAblaze
  
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  June 6, 2011 11:37 AM
  
  Just let the BBC on the 360, seriously.
- theBorgie
  
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  June 6, 2011 12:07 PM
  
  I'd kill for HBO on this, but I know it'll never happen.