Ubisoft dials back on NFT push, claiming it's in 'research mode'
In a recent interview, Yves Guillemot admitted Ubisoft should have handled its messaging on NFT research better.
All Stories Tagged: Ubisoft Quartz
Ubisoft to include NFTs in new games despite backlash in Ghost Recon Breakpoint
Despite the unpopularity of Ubisoft NFTs in Ghost Recon Breakpoint, Ubisoft's Quartz website claims it will be implementing them in new games.
Ubisoft VP claims critics don't understand why NFTs are good for gaming
Ubisoft Strategic Innovations Lab VP Nicolas Pouard responded to criticism of publisher's NFT ventures, claiming players don't understand the benefits.
Ubisoft Quartz introduces 'energy-efficient NFTs' this week
An inevitability is coming to pass, as Ubisoft becomes one of the first AAA publishers to jump into the NFT waters.
