SEGA Posts Profit, Reveals Shipment Numbers

February 5, 2010 3:00 PM

Despite an admittedly stagnant Japanese economy and "generally weak" demand for video games in North America and Europe, things are looking up for entertainment conglomerate SEGA SAMMY compared to where it was a year ago.

Though net sales between April and December 2009 were down 7.7% over the previous year, the company saw net income of 16.94 billion yen ($189.9M USD)--a significant improvement over the previous year's net loss of 10.84 billion yen ($121.5M USD).

Mario & Sonic at the Olympic Winter Games and Bayonetta

In particular, the company's consumer business (home video game software, toys and animated films) saw net sales drop by 13.6% to 83.1 billion yen ($931.4M USD), with an operating income of 1.4 billion yen ($15.9M USD). The same period last year saw the same segment post an operating loss of 5.6 billion yen ($63.3M USD).

In addition, the company provided a breakdown of software shipments:

Mario & Sonic at the Olympic Winter Games - Wii, Nintendo DS
5.67 million (US, Europe)
BAYONETTA - PS3, Xbox 360
1.1 million (US, Europe, Japan)
Football Manager 2010 - PSP, PC
740K (US, Europe)
Phantasy Star Portable 2 - PSP
540K (Japan)

Chris Faylor

Chris Faylor was previously a games journalist creating content at Shacknews.

Filed Under

From The Chatty

Refresh Go To Thread

et72

 reply
February 5, 2010 3:17 PM

Haha! 2 can play at that game, I make 5.1 million yen a year, SOUNDS SO HUGE
- walker270
  
   reply
  February 5, 2010 3:29 PM
  
  HOW DARE A JAPANESE COMPANY RELEASE REVENUE FIGURES IN JAPANESE CURRENCY! I'M OUTRAGED AND CONTACTING MY CONGRESSMEN!
  - et72
    
     reply
    February 5, 2010 3:34 PM
    
    I wonder how much of that revenue was collected in Japan
    - The Future
      
       reply
      February 5, 2010 4:54 PM
      
      What difference does that make?
      - CasbahBoy
        
         reply
        February 5, 2010 6:19 PM
        
        absolutely none
- leuthil
  
   reply
  February 5, 2010 4:03 PM
  
  Can I be your secretary?
- gmoney
  
   reply
  February 5, 2010 8:45 PM
  
  You are such a hater! WTF dude. This shit is interesting. I can't imagine how REAL problems in the world make you feel.
  - et72
    
     reply
    February 6, 2010 12:31 PM
    
    *IM* the hater, simply made fun of how ridiculous Yen amounts sound
    
    Hater would be saying Ive been working in Game dev for 10 years but for the most part HATE Japanese games.
- CyCo_PL
  
   reply
  February 6, 2010 9:37 AM
  
  These guys are talking about billions, which is a lot more than a million. But thank you the player!
- Gwyndion
  
   reply
  February 6, 2010 11:13 PM
  
  I think any profit at all for Sega is an accomplishment...