By using the reloadable Visa card to make purchases at certain shops, including "over 26,000 community brick-and-mortar retailers," holders receive reward points that can then be redeemed for "select EA Sports games." Exactly how select those offerings are and how many points they'll require remains to be seen, as the "EA Sports Rewards Mall" doesn't open until December 15.

As noted above, Capcom runs a similar program, with Sony and Blizzard respectively offering PlayStation and World of Warcraft-themed credit cards and rewards.