The deal spans recent Codemasters-published releases, such as the internally developed racer DiRT (PC, X360) and Triumph Studios' strategy action-adventure hybrid Overlord (PC, X360), as well as impending releases, including MercurySteam's spooky first person shooter Clive Barker's Jericho (PC, PS3, X360) and Spark Unlimited's alternate history FPS Turning Point: Fall of Liberty (PC, PS3, X360).

The games will be available from both GameTap's subscription-based service and its online store. Upcoming Codemasters titles will arrive on GameTap the same day they hit stores, much like Eidos' current GameTap offerings.

"As Codemasters further expands in North America, GameTap was an obvious choice in delivering our award-winning content to a new audience," explained Codemasters president of publishing Geoff Mulligan. "We have secured retail success and this new partnership with GameTap is the next step to expanding our business through subscription play and ad revenue."

"Codemasters is a forward thinking company with great current and upcoming titles that are exactly the kind of games our subscribers want to play," noted Turner executive VP Stuart Snyder. "Making games available to play day and date with the retail release to our subscribers is a top priority for our business."