Ubisoft's Defense Against EA

10

Back in December, Electronic Arts nabbed 20% of Ubisoft's stock. The purchase was considered the first step in a "hostile takeover" of the France-based publisher. The company's president, Yves Guillemot, wants Ubisoft to remain an independent publisher and is trying to rally his stockholders to want the same.

At the recent E3 games expo in Los Angeles, Ubisoft boss Yves Guillemot urged shareholders to hold on to their stocks, saying the value of the company would double in the next two years. ... "We prefer by far to remain independent as we will be able to double our value in the next two years as we will double our effort," said Mr Guillemot. "The profits of the company will grow fast because the products are selling well and generating lots of revenue. If our shareholders are happy with what we do they will not sell their shares, they will keep them as it is a great investment for them," he said.
It's been rumored that EA is preparing their buyout move and Ubisoft is even looking at partnering with another successful company to make the buyout even pricier than it is now.

Filed Under
From The Chatty
  • reply
    May 31, 2005 2:10 PM

    who's left to partner with that isn't a gigantic beast?

    • reply
      May 31, 2005 2:17 PM

      Well, Atari is french too so maybe them. But they are a sinking ship, so who knows. It wouldn't be wise to partner with a publisher that has no franchises left.

    • reply
      May 31, 2005 2:59 PM

      3drealms

    • reply
      May 31, 2005 4:21 PM

      Well is it possible they could get owned by Microsoft Game Studio and still opperate semi independently like RARE?

      • reply
        May 31, 2005 4:24 PM

        Sure, if they wanted all their games to come out a year earlier on the Xbox.

        • reply
          May 31, 2005 4:26 PM

          Well I guess they'll just have to ask themselves whats worse.

        • reply
          May 31, 2005 4:45 PM

          vs pumping out a new Rainbow6 action game every year... for your hated consoles?

Hello, Meet Lola