Analyst: Activision Doesn't Need Warner Music for Guitar Hero
Famed gaming analyst Michael Pachter at Wedbush Morgan has now chimed in on the troubled couple, bluntly telling Gamasutra that "Activision doesn't 'need' Warner Music at all."
Warner started the fire by publicly complaining that video game studios, whether selling Guitar Hero or EA's rival series Rock band, don't pay record labels enough money for the rights to use those songs in the games. Activision countered by saying that Warner lacked respect for Guitar Hero.
Pachter's reasoning is straightforward: "There are over one million songs out there--probably two million--and Activision is going to turn fewer than a thousand of them into Guitar Hero songs every year." ... Read more





