Activision: Singularity Delayed Due to Modern Warfare
Singularity, a new IP developed by Raven, was originally slated for a fall 2009 release. The highly anticipated Modern Warfare 2 is set to launch on November 10, leading Activision to space out Singularity's release in avoidance of the busy season. "The level of excitement for Infinity Ward's Modern Warfare 2 coming out of E3 well exceeded our expectations and therefore we have decided to move Raven's upcoming sci-fi first person action title, Singularity, from 2009 to Q1 2010," said Activision in a statement.
"We believe that the March quarter will provide a better opportunity to establish the new cutting-edge action IP as a 'must-have' title and clears the way for Modern Warfare 2 to dominate this holiday season," the company added.
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This is exactly the type of shit that caused ID to abandon Activision and go in with Zenimax.
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This is good for Raven. Not saying it should have done amazingly great or anything, but Quantum of Solace got decimated last year by Call of Duty. Even Activision acknowledged that and for a Bond FPS it should have done better sales wise. That said the game wasn't that good, but didn't deserve what it got.
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You might, yes, but not many casual gamers out there are going to plop down $120 so they can take home two games on the same day. Many people will probably go to the store thinking "Ugh, I'm sick of the same old shit that I have... I need a new game!" They'll walk into that GameStop or Target or whatever and see Modern Warfare 2, which is a series they're long familiar with and have thoroughly enjoyed, and next to it (or possibly tucked further back on the game racks and not on the shiny display that MW2 will be on) and their decision will be an easy one. They'll go with the game that all of their friends are going to buy, the game that has a proven track-record, and the game that has gotten 95% of the advertising.
This might seem like a dick move by Activision, and while I'm sure the guys at Raven are probably hoping to get the game out sooner than later, I would bet that they're happy that they're not going to be directly competing with MW2 in terms of sales. They're smart enough to know that they would lose. This at least gives them a chance. -
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From a gamer perspective, how the fuck can a company send out a press release like that? Pompous bullshit.
But, even if I was a stockholder...
I'd be concerned they are damaging their relationship with Raven and other developers. Especially after the loss of ID.
Activision seriously needs a reality check...
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