Atari, Bethesda-Parent ZeniMax Snag Funding
But the $10 million won't come close to solving Atari's problems, whose parent company recently announced plans for a major restructuring after Atari filed a delayed fiscal year 2007 report detailing a $69.7 million loss. The announcement from Atari described the $10 million credit as "a first step in securing financing to build inventory for the 2007 calendar holiday season and for day-to-day working capital needs," though it added that "additional financing is being sought."
ZeniMax, on the other hand, has a much brighter outlook, with the $300 million planned to "fund future growth, increase game development and publishing, facilitate acquisitions, and finance massively multiplayer online games (MMOGs)," according to the announcement.
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Oblivion was a major title on the 360, and Morrowind on the XBOX. Elder Scrolls has been a big deal on the PC for even longer. While not Warcraft-big (maybe), TES is big. A big brand translates to big money, as long as the game is worthwhile.
Fallout, while not as big a brand right now, could become much larger after the release of Fallout 3.
Regardless, "small subscriber base" doesn't necessarily imply "no money made". Look at EVE Online. Their subscriber base is miniscule compared to WoW, but they're still making money.
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